How to Configure Your Newsletter Sending Domain

Your newsletter sending domain determines how your newsletter gets delivered to your subscribers. Getting this right is crucial for email deliverability and building trust with your audience.

I went into a bit more detail here on the background:

Understanding Email Sending Domains at Magic Pages

Email sending domains can be confusing. Here’s how “from address” differs from “sending domain” in Ghost and Mailgun setups.

Magic PagesJannis Fedoruk-Betschki

This article should help you understand the options within the Magic Pages customer portal.

Magic Pages offers three sending domain configurations to match your needs:

1. Default mymagic.page Domain (Recommended for beginners)

• Format: [email protected]
• Setup: No configuration required
• Best for: New newsletters, trials, or when you want hassle-free setup

2. Custom Subdomain

• Format: [email protected]
• Setup: Requires DNS record configuration
• Best for: Established brands wanting custom domain emails while protecting their main domain reputation

3. Main Domain

• Format: [email protected]
• Setup: Requires DNS record configuration
• Best for: Established brands with strong domain reputation

How to Configure Your Sending Domain

Step 1: Access Newsletter Settings

1. Log into your Magic Pages customer portal
2. Navigate to the Newsletter tab
3. Find the "Email Configuration" section

Step 2: Choose Your Configuration

Select the option that best fits your needs:

• Trial accounts: Only the mymagic.page option is available
• Paid accounts without custom domains: Can use mymagic.page (no setup required)
• Paid accounts with custom domains: All three options available

Step 3: Configure DNS (Custom Domain Only)

If you chose a custom subdomain or main domain:

1. Click Set up [your domain] to open the DNS Setup Guide
2. Your DNS provider will be automatically detected (e.g. Namecheap, Cloudflare, GoDaddy)
3. Click Open [provider] to jump straight to your provider's dashboard
4. Copy and add the provided DNS records to your domain's DNS settings
5. Return to Magic Pages and click Verify now

The required DNS records typically include:

• TXT records for domain verification and SPF authentication
• CNAME records for DKIM signing and email tracking
• MX records to make sure your email infrastructure meets deliverability standards

Step 4: Send a Test Email

Once your domain is active, click Send Test Email to confirm everything is working end-to-end.

You can also reconfigure your domain, verify your DNS records or Open DNS Setup Guide to double-check that all the records are added correctly.

Step 5: Configure Ghost Newsletter Settings

Once your sending domain is verified:

1. Go to your Ghost admin panel → Settings → Newsletters
2. Update your newsletter's "From address" to use your configured sending domain.
3. You can also update your "Sender email" for the welcome emails and "Support email address" for signup portal.
4. Save your changes

If you're using your main domain (e.g., yourdomain.com) or a custom subdomain (e.g., mg.yourdomain.com): Your sender address can be any address at either your main domain or the subdomain: for example, [email protected] or [email protected] both work.

Domain Warming Period

New custom sending domains may experience lower deliverability for the first few days while email providers learn to trust your domain. This is normal and will improve over time as you send consistent, quality content to engaged subscribers.

You can use our DMARC Generator tool to generate a DMARC policy for your domain.